The Irishman is seen in the video asking the current crop of players whether they have what it takes to be a true red devil – reference to the return of the fan favourite red devil emblem on the jersey.
“So you’re a devil are you? Well let’s remind you of the terms,” Keane says. “The devil isn’t something you wear. It’s more like a pact, a deal, shall we say.
“It’s not for everyone. We expect a lot. And as sure as the sun will rise, we will know if you mean it. So have a good long think.
“What do you get in return? What’s on offer? It’s Manchester United.
“So there it is. No small print. Sign on the dotted line. But you already signed, didn’t you? Before you were even born.”
Keane ends the sequence sitting at a table in front a plate of prawn sandwiches – a nod to his famous “prawn sandwich brigade” comment, criticising a section of the Old Trafford support.
